Facebook Careers Website – Design & UX Evolution

I lead strategy for the Facebook Careers website, from start to finish. My work includes visual & interaction design, art direction, and partnership with cross-functional teams such as engineering, research, data insights, and product management to deliver delightful candidate experiences.

Skills used: art direction, user experience, web design, interaction design, coding, vendor & stakeholder management, project management

The Challenge

Continue to improve the user experience and streamline visuals and branding to align to the new Facebook company brand.

> View the live site here. 

User & Business Goals

User Goals included:

  • Easily find open roles at the Facebook company that match their skills & experience

  • Learn more about key Facebook offices

  • Apply to a role at Facebook & be hired

  • Learn about Facebook’s culture, mission, & values

Business Goals were to:

  • Increase Applications

  • Increase Time on Site

  • Decrease Bounce Rate

  • Increase Quality Leads

  • Increase Applicant Movement Through the Recruiting Funnel

The UX & Design Updates

The priority updates included:

  • Improving job application flow & launch mobile applications

  • Job filtering expanded to include all Facebook company brands, including Facebook App, Messenger, Instagram, WhatsApp, Oculus, Workplace, Portal, & Calibra

  • Visual design changes to align website to new Facebook company brand, including the new Facebook logo and color palette

  • Streamlined design layout for all job descriptions

  • Improved job search functionality, including search algorithms and filtering

  • Interactive maps, showcasing global, regional, and neighborhood-level views for all 80+ offices

  • Site-wide Search functionality – keyword search that returns relevant content across jobs, blogs, location pages, and more

Updates

Take a look at the updated Facebook Careers experience: www.facebook.com/careers